Top 10 Best URL Shorteners to Track and Manage Your Links Better

If you are looking for the best URL shorteners to shorten, track and manage your links, you have come to the right place.

If you’re like most people, you share links online on a daily basis. Whether you’re posting to social media, adding to a discussion forum, or sending an email, odds are you include links somewhere in the content.

But what happens when the link is too long to be practical?

It’s quite disappointing, right?

If you’ve ever had to share a long link with someone, you know the frustration of watching it get cut off in the chat or email window.

That’s where URL shorteners come in.

They take long URLs and turn them into short, easy-to-use links that can be tracked and managed. URL shorteners can help make those long links shorter, which makes them easier to share and track.

Since the Google URL shortener was shut down, people have been on the hunt for a good, reliable link shortening tool. If you share links online every now and then, you need a URL shortening service for shortening links. They also help you track your shortened URLs and make better decisions about your campaigns.

In this blog post, we’ll take a look at 10 of the best URL shorteners. We’ll also discuss some of the features that make them stand out from the competition. By the time you finish reading, you’ll know which one is perfect for your needs!

So, without further ado, let’s get started!

Top 10 Best URL Shorteners Online

The following are 10 of the best URL or link shorteners these days. Try them out and see which one works best for you.

We’ll start with Short.io, the top recommended option for most people.

1. Short.io

Short.io is the most recommended URL shortener when it comes to shortening long URLs, tracking, and managing the links. It’s easy to use and offers detailed analytics for every link that is shortened using Short.io.

The platform has a sleek and user-friendly interface that makes it easy to shorten URLs, track clicks, and see how your links are performing.

The best part?

Short.io integrates with a variety of third-party tools, making it easy to track your links no matter where you share them.

The reason why Short.io is on the top of the list is that it offers the highest number of quality features for free. You can create shortened links with up to 5 of your own custom domains and create up to 1000 branded links completely FREE. You’ll get unlimited link redirects with 50000 tracked links.

Honestly, this is the best URL shortener for most people.

The free account is great for small businesses and individuals who want to track the performance of their links without spending a penny.

Key Features of Short.io

• Shorten any URL or link of your choice
• Track link clicks in real-time
• Filter your links by custom parameters
• Link customization
• See the detailed performance of each link
• Integrate with a variety of third-party tools
• Add UTM parameters to links
• Multiple custom domains
• Teams with role
• API for developers
• Link retargeting
• Create links with expiration

Overall, Short.io is a great platform for those looking for detailed analytics on their shortened links. The free account offers plenty of features, and the paid accounts are packed with even more features for businesses of all sizes.

Short.io Pricing

Short.io offers a variety of pricing plans to suit the needs of businesses of all sizes. The free account includes all of the basic features useful for most people. The paid plan starts at $20/month and offers additional features such as unlimited custom domains, more link automation limits, and unlimited click tracking.

Read – Top 7 Best URL Shorteners That Pay Users

2. Bit.ly

Bit.ly is one of the most popular URL shorteners on the web. It’s been around since 2008 and has built up a large user base over the years.

One of the things that make Bit.ly stand out is its extensive tracking features. You can track how many people have clicked on your links, where they came from, and many more details. Bit.ly also offers a URL management tool that allows you to create and manage multiple shortened URLs in one place.

No matter you call it a URL shortener or link shortener, Bit.ly is a popular name in the industry. You won’t go wrong with it.

Key Features of Bit.ly

• Unlimited link clicks
• Customizable back-halves
• Powerful link history and reporting
• Access to integrations
• 2-Factor Authentication (2FA)
• Bulk link tagging
• Link filtering
• Branded links with custom domains
• Link history and reporting

Overall, Bitly is a great tool for businesses that want to shorten links, track clicks, and measure performance. It’s easy to use and has a wide range of features that make it an attractive option for anyone looking for a good URL shortener.

Bitly Pricing

It comes with a free and a paid version.

The free version gives you all the basic features, while the paid version offers more advanced tracking and management options.

Bitly comes with 3 pricing options:

1. Free account – $0/mo – up to 100 links/mo
2. Basic plan – $29/mo – up to 1500 branded links/mo
3. Premium plan – $199/mo – up to 3000 branded links/mo

The free version lets you create up to 100 shortened URLs with unlimited click tracking. But, it doesn’t let create short links with your custom domain. You’ll need to subscribe to a paid plan if you want that feature.

If you need to create more than 3000 links per month, you’ll need to contact Bitly and ask for a custom quote.

Read – How to Make Money by Sharing Links Online?

3. TinyURL

TinyURL is one of the oldest and most popular URL shorteners on the web. It’s been in operation since 2002 and has millions of shortened URLs.

The main attraction of TinyURL is its simplicity.

It’s very easy to use and doesn’t require any registration. You can just shorten a long URL and share it with others without restrictions.

TinyURL doesn’t offer any detailed tracking or reporting features if you are having a free account. But, it’s a good option for those who just need a quick and easy way to shorten URLs. You don’t need an account to shorten your URLs.

Key Features of TinyURL

• Very easy to use
• No registration required
• Shorter URLs
• Unlimited links and clicks
• Link expirations
• Custom alias
• API support for integrations
• Add tags to your URLs

Overall, TinyURL is a good option. You can create unlimited links and get unlimited clicks on your URLs without paying anything at all.

However, if you want to keep track of your shortened URLs, you’ll need to create a free account, at least. The paid account starts at $10/month and offers detailed tracking and reporting features and more.

Read – 15 Best Link Tracking Tools Online

4. Rebrandly

Rebrandly is a relatively new URL shortener that’s quickly gaining popularity. It was launched in 2015 and already has a large user base.

One of the things that make Rebrandly stand out is its focus on branding. You can create short links using your own custom domains. This helps to give your links a more professional look and makes them stand out from the rest.

Rebrandly also offers detailed tracking and reporting features.

You can track how many people have clicked on your links, where they came from, which browser or device they used, and more.

Rebrandly also integrates with a variety of other tools, including Google Analytics, Salesforce, and MailChimp. It gives API access to developers, so they can create integrations with their own tools and services.

Key Features of Rebrandly

• Create short links using your own custom domains
• Detailed tracking and reporting features
• Integrates with a variety of other tools
• Branded links look more professional
• Fast link redirections
• Long link history and analytics
• Add UTM parameters to your custom URLs
• Update destination URL when you want
• Custom URL slugs
• Two-factor authentication
• Multiple domain names
• 301 redirects optimized for search engines
• Browser extensions for Google Chrome, Safari and Firefox
• 50+ app integrations

Overall, Rebrandly is a great option if you want to create branded links that stand out from the rest. It offers detailed tracking and reporting features, as well as the ability to create custom domains for your shortened URLs.

Rebrandly Pricing

Rebrandly offers a free and paid version.

The free version has limited features, while the paid version offers more advanced tracking and branding options.

Rebrandly has 4 pricing plans:

1. Free account – $0/mo – 500 total branded links
2. Starter plan – $29/mo – 5000 total branded links
3. Pro plan – $89/month – 15000 total branded links
4. Premium plan – $499/month – 150000 total branded links

If you need to create more than 500 links per month, you’ll need to upgrade to the Pro account. Well, 500 links are more than enough for most people who are just starting out with link shortening, tracking, or managing them.

5. Cutt.ly

Cuttly is a URL shortener that allows you to shorten and track the number of clicks on your URLs. It’s a complete link management platform that comes with all the essential features to Shorten, brand, manage and track your links the easy way.

Cuttly comes with a free account that lets you create links with up to 3 branded domains with unlimited branded links and redirections.

The free account lets you keep track of the number of clicks on your links for the last 30 days and you also get an unlimited API-links volume.

So you can see that the free version is robust when it comes to features and it’s great for those just starting out. The paid account starts at $25/month and offers more control over the branding and marketing of your links.

A paid account gives you access to detailed reports, unlimited historical data, custom domains, and a lot more.

The paid account is great for those who want more detailed insights into how their links are performing and want to track them over a longer period of time.

Key Features of Cuttly

• Shorten and track the number of clicks on your URLs
• Unlimited links and redirects
• Detailed reports
• Unlimited historical data
• Custom domains
• API support
• SSL by let’s encrypt
• Change URL alias
• Link rotation
• Password-protected links
• QR codes
• Two-factor authentication

Overall, Cuttly is a great platform for those who want to shorten and track the number of clicks on their URLs. It comes with a free account that is robust in features and offers detailed reports. The paid account starts at $25/month and offers more control over the branding and marketing of your links.

6. Clickmeter

Clickmeter is more than just a URL shortener. It’s the ultimate link management and tracking platform that lets you, monitor, compare and optimize all your marketing links in one place to increase the conversion rate.

Instead of just shortening your URLs and tracking the number of clicks, Clickmeter lets you see how well your links are performing. It provides you with all the essential data to help you make the necessary changes.

The level of detail that Clickmeter provides is unmatched. You get access to data like conversion rates, traffic source, geolocation, and a whole lot more.

If you are into affiliate marketing or are looking to improve the conversion rate of your website, Clickmeter is the tool for you.

Key Features of Clickmeter

• Analyze link visitors and route them to different landing pages
• Target link visitors by country, language, device, and user type
• View and click-tracking by timestamp, IP, country, region, and more
• Conversions tracking
• Turn links on/off
• Branded tracking links
• Bulk link creation
• Conversion funnel
• Trend reports
• Clicks on the world map
• Real-time click streaming data
• Integration with 400+ affiliate networks

There’s more. This isn’t an exhaustive list. But, it gives you a good idea of the type of data that Clickmeter collects and provides to its users.

Overall, Clickmeter is an essential tool for those who want to improve the conversion rate of their website. It provides unmatched insights into how your visitors are interacting with your links and lets you route them to different landing pages. The paid account starts at $29/month only.

Clickmeter Pricing

Clickmeter doesn’t offer a free account or a 7-day trial. Clickmeter is priced at $29/month for the medium plan and goes up to $349/month. The medium plan lets you track up to 25000 clicks and views every month with 2500 data points. With over 100 features, it’s probably the most powerful link tracking tool.

The high-end plan, priced at $349/month, offers 2000000 clicks and views every month with 200000 data points. It’s perfect for agencies and businesses who need to track their links in great detail.

Keep in mind that they offer a 30-day money-back guarantee. So you can always try it and if you don’t like it, you can always get a refund.

7. Linkly

Linkly is a URL shortener created for marketers.

It provides you with all the essential features a link shortener should have. You can create short branded URLs with smart redirects or retargeting pixels, track clicks, and see how well your links are performing.

The best part about Linkly is that it’s free to use.

You can create 250 short URLs and track a maximum of 1000 clicks every month for absolutely free. If you need to track more clicks, you can upgrade to a paid account starting at $29/month. The paid account lets you redirect and analyze 25000 clicks per month and you can create unlimited links.

Key Features of Linkly

• Create short branded URLs
• Track clicks and see how well your links are performing
• Redirect or retargeting pixels
• Unlimited reports
• Unlimited users
• Rich visual reporting
• Link rotators

Overall, Linkly is a decent choice if you want to track less than 1000 clicks on your shortened links without spending a penny. It’s simple to use and provides all the essential features you need as a URL shortener.

Linkly Pricing

Linkly comes with a free and a paid account.

The free account lets you create 250 short URLs and track a maximum of 1000 clicks every month. The paid account lets you track up to 25000 clicks and create unlimited branded links. The paid plan starts at only $29 per month and is perfect for small businesses and agencies.

To Track more clicks, you can opt for a business plan which starts at $79/month to track 100000 monthly clicks. The business plan lets you redirect and analyze up to 500000 clicks every month for $239 every month. It also includes features like link rotators and unlimited team members.

Keep in mind that they offer a 30-day money-back guarantee. So you can always try it and if you don’t like it, you can always get a refund. And, there’s a 14-day free trial if you want to try out the paid account first.

8. Short URL

Short URL is a simple and straightforward URL shortener. It’s absolutely free to use for reducing the length of any long URL of your choice. You can check the number of clicks your shortened links received for free.

It’s a good option for those who just need a quick and easy way to reduce the length of URLs without creating an account.

It’s a fast and secure link shortener, with HTTPS protocol and data encryption. Keep in mind that all links that try to disseminate spam, viruses, and malware are deleted as soon as they’re spotted.

Key Features of Short URL

• Very easy to use
• No registration required
• Shorter URLs
• Unlimited links and clicks
• Check the number of link clicks
• Links have HTTPS protocol
• Data encryption

Overall, it’s a good option if you need a quick and easy way to shorten URLs without creating an account. The best part? This is free to use.

Short URL is a free service. There are no paid plans or options.

However, Rebrandly is actively promoted on the website for people who need more features than just a URL shortener.

Please note that the free service doesn’t offer branded domains. So, you can’t make a short link with your own custom domain. If this is important to you, Rebrandly may be a better option. But, Short.io is cheaper than Rebrandly, I must say.

9. Capsulink

Capsulink is a powerful link management solution that allows you to shorten, track, and manage your links in one place. Capsulink comes with a variety of useful features, like branded domains, link analytics, and click tracking.

You can use Capsulink to manage your affiliate links, social media posts, and email marketing campaigns. It’s a great solution for businesses who want to track the performance of their branded links and improve their marketing efforts.

If you want to gain 100% control over every aspect of your links, Capsulink is a great option. It’s also perfect for agencies and businesses who want to keep track of their marketing efforts. The best thing? They offer a free forever account.

Key Features of Capsulink

• Shorten URLs with your own custom domain
• Track clicks and see how they are performing
• Target links according to time and geolocation
• URL shortening API
• Unlimited links with destination link modifications
• Password protected Editable URL
• Shorten email addresses and track inbox conversions
• QR code generator and private click reports

Overall, Capsulink is a good choice if you want to manage your links and track their performance in one place. It comes with a variety of features, like branded domains and clicks tracking, that make it an ideal solution for businesses.

Capsulink Pricing

Capsulink offers both free as well as paid plans. The free account comes with a number of limitations, like the inability to track over 5000 clicks and target links according to time or geolocation.

It offers a variety of paid plans, depending on the features you need.

The cheapest plan starts at $10/month and includes 50000 tracked clicks, one custom domain, and unlimited links with full statistics.

If you want to track more clicks, they offer a business plan for $40/month that includes 500000 tracked clicks. The Ultimate plan allows tracking up to 5 million clicks for $160/month and gives you unlimited custom domains.

10. Lnnkin

Lnnkin is a popular URL shortener that you can use to generate customizable short pretty links. It comes with a variety of useful features, like link cloaking, password protection, and click tracking.

You can use Lnnkin to shorten URLs for your social media posts, marketing campaigns, and website. It’s a great solution for businesses who want to improve their online presence and track the performance of their links.

Lnnkin offers a free account that you can use to test out the features before you decide to buy a plan.

Key Features of Lnnkin

• Shorten URLs with your own custom domain
• Cloak links and protects them with passwords
• Affiliate link tracking with pretty links
• Custom domain names for shortened URLs
• Unlimited free shortened URL
• Unlimited custom tiny URL
• Unlimited branded URL
• QR code for short link
• Delete/edit short links
• Browser integration
• API integration and many more…

Overall, Lnnkin is a good choice if you want to generate beautiful short links and track their performance. This powerful URL shortening service comes with a variety of useful features already discussed, like link cloaking and click tracking, which makes it an ideal solution for most businesses.

Lnnkin Pricing

Lnnkin offers a free account that lets you create unlimited short links and get up to 1000 clicks tracked per month.

It offers a variety of pricing plans, depending on the features you need.

The cheapest plan starts at $4.99/month and includes 5000 tracked clicks, unlimited custom shortened URLs, and click data storage for the last 7 days. If you want to track more clicks or need a brand URL they offer a Pro plan that costs less than $10 per month. You can track up to 25000 clicks per month. You can track up to 500000 clicks per month with the Diamond plan.

Final Words

In conclusion, URL shorteners are a great way to manage and track your links. They come with a variety of features, like cloaking, password protection, and click tracking, that makes them an ideal solution for businesses.

When choosing a URL shortener, be sure to consider the features that are important to you. Also, be sure to read the reviews before you decide on a service.

Overall, the best URL shortener is Short.io because it offers plenty of features for no payment at all. A free account lets you use 5 custom domains with 1000 branded URLs and 50000 link clicks tracked every month. It’s also affordable, starting at just $20 per month, making it a great choice for small businesses.

If you’re looking for a good URL shortener that offers plenty of features at a cheap price, Short.io is the best option out there.

Do you have a favorite URL shortener that wasn’t mentioned in this article?

Let us know in the comments below.

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